5. OPTIMISE MODULE

The “Optimisation” module allows you to use the model results to optimiseand allocate your budget across different activities and answers the “what’s best” questions:

  • Visualise the Diminishing Returns curves for each activity
  • Determine the optimal allocation for a given budget.
  • Determine the budget needed to achieve a specific KPI target.
  • Compare different optimisation scenarios.

The “Optimisation” module allows you to use the model results to optimiseand allocate your budget across different activities and answers the “what’s best” questions:

  • Visualise the Diminishing Returns curves for each activity
  • Determine the optimal allocation for a given budget.
  • Determine the budget needed to achieve a specific KPI target.
  • Compare different optimisation scenarios.