The “Dashboard” module allows you to explore and visualise your data, perform different data cuts
and calculate key statistics to better understand the relationship between your variables.
- Easy-to-use interface
- Perform period or region cuts of the data.
- Periodicity Converter
- Key Univariate statistics: mean, sum, min, max, SD, Variance
- Key Bivariate Statistics: Correlation matrix, correlation function, compare periods, scatter plots
According to Forrester’s article “Vendor Landscape: Marketing Measurement And Optimisation Solutions”, today’s marketers live in a world dominated by more-powerful technology, growing data volume, and increasingly data-driven focus ...
“Measurement is the first step that leads to control and, eventually, to improvement.”H. James HarringtonThese words certainly ring true for all marketers around the globe that find themselves facing ...
Marketing Effectiveness: Dinner & Networking Event for Financial ServicesThursday 18th January 2018 at 6.30pm (London) (complimentary event)Greetings html Mass Analytics is glad to invite you to our Networking ...